Over the years, I have written a number of times about the magic thankfulness can have in our lives and on our brands. On the occasion of Thanksgiving, I thought it appropriate to revisit some of those posts. Rereading them myself reminded me of the superpower that we all get when we have that attitude of gratitude.

• A Thankfulness Epidemic? - Any little bit of thankfulness is likely to spread. After all, it's contagious. Thanking one person makes it more likely that they will thank another in turn. Heck, if we do it enough, it could cause a whole thankfulness epidemic.

• Giving Thanks For The Real American Dream - I don’t know about you, but every time I return to this thought I discover new hope and excitement for what lies ahead. Because the opportunity is there. And I can make it mine, and make it whatever I can dream.

• How Thankfulness Elevates Your Brand - We can spend a lot of time explaining and promoting our brands when what we should be doing is spending that time focusing on the needs and desires of those we hope to serve. Thankfulness can help us make that shift.

• How Do You Improve Your Brand Storytelling? Be Thankful. - Helping others through our storytelling. Making an impact in their lives. These are rewarding endeavors. Endeavors that take humility. And there is no quicker path to that humility than to stop and reflect on what we’re thankful for.

• Gratitude: The Centuries-Old Business Strategy That Still Rules Today - No matter how we try to reinvent human interaction, nothing can match the power of embracing something that has captured the best of our humanness for centuries – gratitude.