Purpose-driven brands have one thing in common. They share a great sense of empathy. It is the key to clarifying and then amplifying a meaningful purpose. Here are 7 quotes to help inspire your efforts in the pursuit of your purpose.

“Whenever you feel like criticizing anyone...just remember that all the people in this world haven't had the advantages that you've had.”
― F. Scott Fitzgerald

“Whenever you are about to find fault with someone, ask yourself the following question: What fault of mine most nearly resembles the one I am about to criticize?” 
― Marcus Aurelius

“Self-absorption in all its forms kills empathy, let alone compassion. When we focus on ourselves, our world contracts as our problems and preoccupations loom large. But when we focus on others, our world expands. Our own problems drift to the periphery of the mind and so seem smaller, and we increase our capacity for connection - or compassionate action.” 
― Daniel Goleman

“Resolve to be tender with the young, compassionate with the aged, sympathetic with the striving, and tolerant of the weak and the wrong. Sometime in life you will have been all of these.”
― George Washington Carver

“The only time you look in your neighbor's bowl is to make sure that they have enough. You don't look in your neighbor's bowl to see if you have as much as them.” 
― Louis C.K.

“No one cares how much you know, until they know how much you care” 
― Theodore Roosevelt

“Each one of us has lived through some devastation, some loneliness, some weather superstorm or spiritual superstorm, when we look at each other we must say, I understand. I understand how you feel because I have been there myself. We must support each other and empathize with each other because each of us is more alike than we are unalike.” 
― Maya Angelou