Since this post is launching just days before October 31st, let’s embrace the spirit of the season by exploring four sinister demons that can suck the life out of a brand.
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Elevate above the category of a problem-solver. Elevate yourself to the status of a brand that helps them achieve something near and dear to them.
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A rallying cry isn't there to explain the brand. It's there to amplify it.
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When a brand embraces a purpose, it elevates itself. The best way to explain this is me vs. we.
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Here are 10 quotes on gratitude to help inspire your efforts in the pursuit of your purpose-driven brand.
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Here are 7 quotes to help inspire your efforts in the pursuit of your purpose.
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Give yourself the time to develop an interesting and compelling concept around your brand message. Then watch what it can turn into.
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Telling a story helps you hone your story.
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A purpose-driven brand helps you infuse everything you do with something meaningful. Something your customers and prospects yearn for.
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Taking steps to build your purpose-driven brand can unearth the extraordinary.
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The expectations are high today. The question is will your brand rise up to meet them?
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When you find the purpose your brand can embrace, you find that thing that has the power to naturally draw those you hope to serve to your brand.
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Giving others the opportunity to share your brand purpose is like inviting them into a tribe. A tribe where they feel the belonging.
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Just imagine your brand as a happiness generator.
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You can rely on one person to point you to the answers. You just have to ask this question.
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The biggest gain for your brand comes when you know what to eliminate.
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